The Umbrella Method
Run all your pen names from one simple system.
The Umbrella Method is the complete system for managing multiple pen names and genres from one central publishing house, so you can expand into new markets without the usual overhead.
You get the website templates, the done-for-you prompts, and the step-by-step lessons that handle the heavy lifting, so you earn more without working more.
If you have ever tried to expand and stalled out, this is why
- You see money in new genres, but a second pen name means a whole second setup.
- Separate websites, lists, and tools for every identity quietly eat your time and budget.
- You started a new pen name with big plans, then abandoned it when the overhead piled up.
- It feels like a you problem, but it's really a system problem.
The Umbrella Method fixes the system, so adding a pen name is simple instead of exhausting.
One new pen name in a hot genre can change your whole year
$2,000/mo
Potential from a single new pen name in the right genre
$48,000/yr
Potential from adding two more pen names
The creator runs over a dozen pen names from one umbrella, earning a full-time income without burning out. The Umbrella Method is the exact system that makes it possible.
What is inside The Umbrella Method
1
Introduction
Run multiple pen names from one place, without the burnout.
2
Your Umbrella System
Name your publishing house and set the foundation everything else sits on.
3
Securing Your Name
Verify and protect your brand the right way from day one.
4
Preview the Demo
Tour a live umbrella website so you know exactly what you're building.
5
Building Your Website
Domain, host, and deployment, walked through step by step.
6
Pen Name Redirects
The infrastructure that scales cleanly as you add new identities.
7
Emulate the Big 5
Professional front matter and imprints that make you look established.
8
Reader Magnets
Seven conversion-focused magnet types that grow your email list.
9
Magnet Overdrive
Five strategic placements that turn readers into subscribers.
10
Email Marketing Setup
One unified list that manages all of your pen names at once.
11
Trigger & Copy Strategy
Segmentation and list hygiene that keep your readers buying.
12
Cross Pen Name Promotion
Six ways to promote each pen name using all the others.
13
Genre Stacking
A simple decision tree for choosing and adding your next pen name.
Everything you get when you join
- 13 step-by-step video lessons that walk you through the whole build.
- Done-for-you AI prompts for naming, magnets, cross-promotion, and genre pairing.
- Pre-designed Publishing House website templates, ready to customize.
- Guides and reference materials for every step.
- Bonus Starter Pack of done-for-you pages, a $297 value.
- Lifetime access.
Questions, answered
Do I need to be tech savvy?
No. Every step is walked through on video, and you can copy and paste your way through the setup.
I don't use AI. Will this still work?
Yes. The AI prompts speed things up, but the system works with or without them.
I only have one pen name. Is it too early?
No. Setting this up now means every future pen name slots in with almost no extra work.
I already have multiple pen names but they're a mess. Can I fix it?
Yes. The method shows you how to bring your existing pen names under one clean umbrella.
How long will it take to set up?
Most authors get their umbrella in place quickly, then adding each new pen name after that takes very little time.
